Our CompanyChanging the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!The OpportunityFirefly Services is an exciting new offer that enables every enterprise to embed and extend Adobe's AI technology into their creative production and marketing workflows. As a Principal Product Marketing Manager on our Digital Media Enterprise Product Marketing Team, you will play a meaningful role in developing and scaling the go-to-market strategy for Firefly Services, a collection of generative AI and creative APIs.
What You'll DoOwn the overall go-to-market strategy for Firefly Services, and partner with product, sales and marketing on other cross-functional teams to ensure successful executionConduct in-depth research and customer interviews to deeply understand enterprise customer needs and to identify high-value use cases. Be the customer advocate and champion as you drive cross functional initiativesCraft messaging that communicates the Firefly Services value proposition and helps our offering stand out in the marketPartner closely with Adobe's business model strategy and go-to-market teams to define pricing and packagingBecome an authority in the API market landscape, specifically generative AI and services that help creative and marketing teams accelerate the production of contentSupport our sales teams with impactful collateral and enablement, so they can articulate the value of Firefly Services to customersSupport product launches, ensuring seamless execution and alignment with go-to-market strategiesWhat You Need to SucceedBA/BS preferred OR 10+ years experience in product marketing.Deep understanding of GenAI API landscape and other technical tools used by developers, including familiarity with monetization and business modelsHigh level of intellectual curiosity and ability to comprehend product technology at multiple layers.
Experience developing positioning, messaging and GTM strategies for enterprise solutions that include applications as well as APIsProven success in crafting and implementing B2B enterprise sales plays, and leading sales enablement sessionsProven experience working closely with enterprise sales teams to support and progress dealsStrong project management skills including defining objective and workstreams, driving alignment, planning resources, delivering analysis and recommendationsExceptional executive presence and presentation skills, with the ability to communicate complex ideas effectively and influence stakeholdersSkilled at operating within in a large organization, but entrepreneurially minded and eager to make an impact as a key member of a growing teamRock solid analytical problem-solving skillsOur compensation reflects the cost of labor across several? U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position?is $146,300 - $246,400 annually.
Pay?within this range varies by work location?and may also depend on job-related knowledge, skills,?and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans.
Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.Adobe is proud to be an Equal Employment Opportunity and affirmative action employer.
We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.
com or call (408) 536-3015.Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each other's employees.SummaryLocation: San Jose; San FranciscoType: Full time.
